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Paley restaurant identity cover image

Mucca

July 25, 2016

Mindsparkle Mag

Paley restaurant identity

Design studio Mucca/u00a0partnered with Plan Do See restaurant group to develop an identity for the/u00a0restaurant that/u2019s inspired by the landmark building/u2019s broadcasting heritage. The new branding uses luxurious tactile materials and a sophisticated color palette set the tone for the experience, while subtle references to the world of radio can be discovered in the details./u00a0With a gilded mid-century interior that recalls Hollywood/u2019s heyday, Paley joins Neue House as a glamorous addition to Columbia Square, the former site of CBS headquarters and stomping grounds of TV and radio pioneer,/u00a0William/u00a0S. Paley.

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