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Charle Agency

March 21, 2020

Mindsparkle Mag

Doisy & Dam

Charle Agency created this joyful e-commerce website for Doisy & Dam, a chocolate brand. The homepage bursts with a raspberry-pink hero full of playful geometric shapes, where the bold claim “70% cocoa. 100% crunchy awesomeness.” sits next to a colourful pack of D&Ds dark chocolate drops. A sunny yellow band below highlights the brand values with simple white icons, from ethical Colombian cocoa to B Corp certification. Rounded buttons, chunky sans-serif type and bright product photography keep the mood fun and snackable. It is a lovely example of how branding and web design can work together to make a shop feel as tasty as its products.

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