From Start to Finnish

Tino Nyman designed From Start to Finnish – an international showcase project that taps into Finland’s astonishing performing arts tradition by presenting successful Finnish artists and works every year at Edinburgh Festival Fringe. The assignment was to renew the program´s visual identity. The end result rely on dualistic impression – utilizing the stereotypical “Finnish spirit”. The visual language is minimalistic and straightforward, yet sympathetic.

About the author:

Tino Nyman is a Helsinki based graphic designer currently working as a CEO and a creative in one man’s studio by himself.

His practices move between the commercial and artistic world – with a great passion for working within the cultural field. As a designer, he is specialized in print publications, and creative direction in the fields of branding, visual identities, exhibition design, editorial and imagery concepts. Versatile usage of typography and contemporary photography are strongly visible in his work. Besides that he has a adaptive approach to branding, with a up-to-date thinking about brand’s tone of voice and it’s core values.



Credits: Tino Nyman

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