Mindsparkle*

STUDIO NEWWORK

December 04, 2021

Mindsparkle Mag

Markaware

STUDIO NEWWORK brings a quiet, considered elegance to the Japanese fashion label Markaware, letting generous white space and restraint do the talking. A crisp centred wordmark sits above a split hero that pairs a calm cream panel with a full-bleed editorial photograph of a model in soft grey fleece, walking through a mossy, wooded setting. The thin, widely spaced sans-serif typography and gentle pill-shaped buttons feel refined without ever being cold. Below the fold, a tidy product grid eases visitors into the new-season pieces at an unhurried pace. It is a beautifully minimal exercise in web design that mirrors the brand's understated tailoring.

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