Fenella Smith Brand identity

A colourful and quirky identity for a trend-led homewares, ceramics and gift brand art directed by Claire Hartley. Fenella Smith designs colourful lifestyle and home accessories. Working from her studio in Henley-on-Thames she collaborates with her brother Greg drawing inspiration from nature and memories of their bohemian childhood. Having worked with Fenella since 2012 the brand had evolved over time and we felt it was good opportunity to refresh the identity. The new look and feel complements the vibrant prints and colourful products, designed to appeal to a younger, trend-led audience. Photography by Tara Liondaris.


Credits: Claire Hartley

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