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Moodley

September 24, 2016

Mindsparkle Mag

Viani

Moodley created this warm, appetising site for Viani, a specialist in fine Italian food and ingredients. A hand-drawn red script logo sits over a generous flatlay of pasta, salumi and dishes arranged on soft linen, instantly setting a welcoming, family-table mood. Below, a colourful modular grid weaves together products, recipes and portraits of producers, each tile carrying warm serif type and inviting little headlines. The confident branding and rich editorial storytelling make the whole experience feel personal and full of flavour. A charming celebration of good taste.

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