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Kyle, Troy, Sarah, Kenz, Jane, John
May 09, 2022
Mindsparkle Mag
SQURL is where playful commerce comes to life, dreamed up by the team of Kyle, Troy, Sarah, Kenz, Jane and John. This showcase frames a sunny, gen-z-ified Sichuan sauce brand inside a bright yellow storefront scattered with product pouches, sunburst badges and a cheeky “SPIN!” arcade panel floating in a cloud-filled sky. Bold purple and magenta navigation, a marquee of pantry copy and rounded window framing give the whole thing an energetic, toy-like charm. It is a joyful bit of interactive design and web design that treats online shopping like a game worth playing. Colourful and irreverent, SQURL turns a simple brand page into a burst of fun.
Credits: Kyle, Troy, Sarah, Kenz, Jane, John
Includes freebie bundle, unseen BTS insights and more.
