Plus
Menu
Liviu Avasiloiei
May 13, 2022
Mindsparkle Mag
Liviu Avasiloiei handles a sensitive subject with care in Living with OCD, an awareness project explaining the realities of the disorder. A light, airy grey canvas keeps the mood calm, while a centred totem of stacked 3D shapes — a bright blue bowl balanced with warm orange cylinders and domes — gives the page a quietly poetic focal point. Soft mixed-weight lettering introduces “a mental disorder that is incredibly complex, multifaceted and all-consuming,” with key phrases picked out in blue for gentle emphasis. Rounded pill navigation and a clear scroll cue invite visitors to learn more at their own pace. It is thoughtful, empathetic 3D and interactive design in service of a meaningful message.
Credits: Liviu Avasiloiei
More in Marketing
Stay on top of this week's design. Insights, top picks & more.
