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pixelephant

October 17, 2016

Mindsparkle Mag

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PURITAAN

PURITAAN is a beautifully minimal online shop for sleek leather goods, created by pixelephant. The product page centres a single black rolltop backpack, presented against a soft blush-and-taupe palette that feels calm and premium. Clean sans-serif typography and generous whitespace let a crisp grid of product photography do the selling, from studio flat-lays to lifestyle shots on the model. Every element is measured and uncluttered, echoing the pared-back design of the bag itself. It is refined, restrained web design where confident photography takes the lead.

Credits: pixelephant

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