Mindsparkle*

Valeria Francis

May 07, 2022

Mindsparkle Mag

Off-white

Off-white is a heartfelt tribute to Virgil Abloh, designed by Valeria Francis with real reverence for its subject. Warm, earthy studio photography — a linen form stamped with Abloh’s signature quotation-marked “SCULPTURE,” trailing plastic wrap and reaching hands — is anchored by towering white “OFF” and “WHITE” lettering that frames the screen. The line “defining the gray area between black and white” nods directly to Abloh’s philosophy, while a portrait of the designer in a mustard hoodie grounds the homage. It is a striking exercise in fashion-led art direction and typography, disruptive yet respectful. Bold and emotional, it celebrates a visionary with the drama his work deserves.

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