Mindsparkle*

The Future Forward

August 02, 2017

Mindsparkle Mag

The New Work Project

Designed by The Future Forward, The New Work Project website presents a Brooklyn members' workspace with quiet, editorial polish. An elegant serif Hello Brooklyn greeting sits over moody photography of the space, setting a refined, grown-up tone from the first scroll. Restrained centred typography, generous white space and dark, atmospheric interior shots guide visitors through the rooms, membership tiers and a Williamsburg map. The palette stays soft and neutral so the photography and type carry the mood. It is a composed, understated piece of web design that makes a co-working space feel like a boutique.

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