Mindsparkle*

Heco Partners

December 26, 2016

Mindsparkle Mag

Heco Partners

Heco Partners created this confident portfolio to introduce their Chicago-based studio and the brands it helps build. The layout opens on a soft blush hero wrapped in a hypnotic black-and-white wave pattern, then drops into a deep charcoal section where the team explains its hands-on, prototype-driven approach. A generous project grid — from Netcapital to West Elm Hotels — mixes editorial typography, playful product shots and a bright coral client roster to keep the scroll lively. It feels warm, human and unmistakably crafted, closing on a portrait of the founders that reinforces the personal tone. A lovely example of studio-led web design and considered branding.

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