Mindsparkle*

Billy Cheung

October 28, 2018

Mindsparkle Mag

Daedalustudio

Billy Cheung lays out Daedalustudio as a clean, image-led grid that lets a broad range of graphic work shine. The two-column gallery moves briskly from a textural LEUR’EM cover and a delicate outlined “Logotype” study to full brand-identity mockups, transit posters for “Winter Garden” and a cheerful rainbow-battery annual report. Set on plenty of white with the odd jolt of yellow and magenta, the layout stays quiet so the projects — spanning branding, editorial and packaging — can carry the colour. Bilingual captions hint at the Hong Kong studio’s reach across print and identity. It is a tidy, versatile showcase of graphic design and branding with real range.

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