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Daniel Spatzek
September 15, 2018
Mindsparkle Mag
Austrian designer Daniel Spatzek sets a genuinely cinematic mood with the promotional site for Cargo, where a lone boat drifts on a calm sea while the view plunges into deep, light-streaked water below. The word “Cargo” descends letter by letter into the blue like a sinking line, an elegant piece of art direction that mirrors the film’s tension. A restrained top bar, a simple “Play Trailer” prompt and that cool teal palette keep everything atmospheric and unhurried. There is real restraint in how much the composition leaves unsaid. It is a beautifully immersive slice of web design and art direction.
Credits: Daniel Spatzek
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