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Degordian

December 25, 2016

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Blinkked Smartwatch

Degordian designed this sleek online store for Blinkked, a smartwatch label that leads with fashion rather than specs. Moody urban photography sets the tone in the hero, where a leather-jacketed model wears the watch against a dark, textured backdrop. Clean sans-serif type and airy whitespace let the product line breathe, presenting four minimalist watches — Hike, Skate, Dance and Cruise — each defined by a single bold strap colour. The result is a calm, confident piece of web design that feels closer to a style editorial than a gadget shop, carried by striking photography throughout.

Credits: Degordian

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