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SDCO Partners
April 14, 2021
Mindsparkle Mag
SDCO Partners designed the branding for The Graces. New York based textile makers The Graces use only ethically produced ultra-long-staple organic cotton to create their exquisite bath linen. The brand name derives from the idea of personal daily rituals, and the designers' visual identity was inspired by Antonio Canova/u2019s Neoclassical sculpture The Three Graces and a trinity of brand values of environment, quality and luxury. The values are expressed as a motif of three X marques /u2013 sibling forms composing a familial whole. The marque aligns to a monospaced logotype applied to the reverse side of the stitched label and swing tag.
Creator: SDCO Partners
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