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CNA
January 11, 2021
Mindsparkle Mag
CNA designed Tangent. Tangent GC, specialists in organic garment, shoe and skin care, is introducing yet another range /u2013 organic hand cream. The designers kept the iconic white labels, but this time they were printed directly on the raw glossy aluminium. A glossy aluminium tube, fully recyclable, and printed the white label on to the aluminium instead of using a paper stock. The fragrances, fir and tulip, match the already available hand soaps. For the launch campaign we commissioned Syd Brak, the internationally acclaimed air brush artist from the 80/u2019s (Athena posters), to create hyper-realistic sensual hands. Mirroring the ambitions behind the hand cream itself.
Creator: CNA
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