Korolos Ibrahim (Korolos&Friends) designed the branding for Smeaton Grange CrossFit. Their philosophy is simple. When you’re feeling your best, you’ll get more out of life.
Turning adversity into triumph – the driving force behind the concept, brand and narrative. The goal was to create an escape from the daily grind, allowing members to feel rejuvenated and strong – in body and mind.
Creator: Korolos Ibrahim (Korolos&Friends)