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Pizza Pizza Branding cover image

Marco Oggian

August 10, 2018

Mindsparkle Mag

Pizza Pizza Branding

Beautiful new personal identity by Marco/u00a0Oggian.

In his new rebranding, Marco didn't want to insert any logo or icons, just/u00a0the word Pizza. Pizza is a typical Italian dish and he is a typical Italian boy.

The pizza identifies him because it is universal, everyone likes it and is the subject of international polemics/u00a0and criticism. Pizza is round, it is the same from any point of view,/u00a0so is the business card/u00a0with the mirrored/u00a0inscription "pizza"./u00a0When he gives clients his business card, they are always surprised and smile,/u00a0just like when we get a nice freshly baked pizza./u00a0Among other things, the business card/u00a0can be used/u00a0

as a glass coaster so, while we eat our pizza, we also drink a nice cold beer, which never hurts.

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