Openhaus is a new design and lifestyle store situated in Ni/u015fanta/u015f/u0131, one of Istanbul's most popular shopping districts. It is an ever-evolving space/u00a0with a refined blend of fashion, design & art. Openhaus started with a/u00a0co-retailing concept and our challenge was to create the brand right down to it's name and philosophy. Working closely with it's founding partners Zeynep Karahan and Barlas Kizilg/u00fcn, we wanted to create/u00a0a strong, bold and contemporary brand identity that would catch everyones attention and welcome them to the store with an open mind. The brand logo which symbolizes an open door inside a stylised O and H monogram became the key icon which was carried out through/u00a0all/u00a0print materials./u00a0The bold,/u00a0condensed logotype and the vibrant orange color palette became the backbone for the brand identity and was carried out into the interior, designed and built by Asl/u0131 Baysan Birgen, Studio AB./u00a0

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Client:/u00a0Openhaus

Photographer:/u00a0Haldun K/u0131rkbir

Interior Photos: Courtesy of Openhaus

Print House:/u00a0Focus Print