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Nike Ibirapuera identity cover image

Ricardo Carvalho

September 14, 2017

Mindsparkle Mag

Nike Ibirapuera identity

Ibirapuera is the largest park in Sao Paulo City, and Nike invested on a branded renovation/u00a0for the football fields and the running tracks. The new sport/u00a0place/u00a0opened/u00a0to the public/u00a0in/u00a0August 2017 and the/u00a0revitalization of the field has gained synthetic grass, lighting and new crossbars designed by Ricardo Carvalho. The new running tracks now have marks to indicate distance, indicating two different training modes inside the park.

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