Patrycja H/u00f8lm and Anna Nawara/u2019s nature-wise and -conscious design for the vegan skincare cosmetics brand KRAYNA. A/u00a0minimum-interference approach: transparent containers, screen-printed white ink to celebrate the tone of oil, embossing to minimise the application of refined coatings, plus ecologically friendly glass, aluminium, as well as only FSC/u00a9/ufe0f- and PEFC/u00a9/ufe0f-certified papers.
On top of that/u2014most importantly, in fact/u2014a/u00a0tribute to the natural effected through type alone. That is: ingredient lists set in an above-average size, with confident grace of Canela/u2019s near-serif flaring. All of it adorned by the distinctive K in Telecom Light (the brand/u2019s former primary font), which is breathing green with its leaf- or stem-like ascending diagonal.
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Creator: Patrycja Hølm & Anna Nawara










