Anyon Interiors SDCO was tasked with evolving the brand identity to reflect the studio/u2019s growth and create a distinction between the interior design firm and atelier brands.

The primary logotype is a modern interpretation of a traditional serif /u2014 elegant and bespoke with intricate thicks and thins. The nuanced letterforms create a solid, timeless foundation for the brand. A double /u201cA/u201d monogram serves to define and distinguish Anyon Atelier. The letterforms appear as if they/u2019re sewn together with a hand-crafted, personal touch. Typographic patterns and a custom marble pattern add visual interest and opportunities to layer elements across mediums.

The fresh brand identities come to life in an array of applications /u2014 from retail store signage, packaging, and shopping bags to notecards, business cards, hang tags, and ribbon. The result is a captivating, cohesive brand experience that connects, intrigues, and celebrates Anyon/u2019s love for the endless conversation of design.