Mindsparkle*

Tyler McRobert

October 10, 2018

Mindsparkle Mag

Tyler McRobert

This project from Tyler McRobert spotlights "Den Neuen Stil," a tongue-in-cheek publication about the cosmetic trends of contemporary graphic design. The site presents the printed piece through a series of moody, beautifully photographed spreads laid on kraft-paper backdrops. Pale-pink intro pages, spray-painted lettering and stark black layouts show off playful typographic experiments — scattered letters, glitch effects and radiating line work. Shot mostly in black and white, it reads as both a design object and a wry commentary on design itself. It is a confident showcase of editorial and typography craft.

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