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Unspoken Agreement
December 23, 2018
Mindsparkle Mag
Unspoken Agreement spreads plenty of festive cheer with Reindear, a charming self-initiated concept for a modern app to write your letter to Santa. The identity is built on flat, storybook illustration in a cheerful palette of pillar-box red, mint and dusty pink, populated by rosy-nosed reindeer, a snow-topped North Pole mailbox and a plate of cookies. Playful phone mockups, a countdown to Christmas and rounded, approachable type make the whole system feel child-like and warm without tipping into kitsch. It is a delightful, cohesive little branding exercise made purely for the love of the season. A joyful piece of seasonal design.
Credits: Unspoken Agreement
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