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One Design

December 06, 2021

Mindsparkle Mag

Pontin

One Design makes a striking first impression for journalist and investor Jason Pontin on his site, filling the screen with a vivid red-orange field and a colossal black “Pontin” wordmark. The clever centrepiece is the letter O, replaced by a photograph of the planet Mars whose rusty surface echoes the surrounding hue — a witty nod to Pontin’s writing on science and technology. Minimal framing keeps everything else quiet: a small “Jason Pontin” label, a “Menu” link and a single white dot standing in as a custom cursor. The intense monochromatic palette and bold grotesque typography make the page feel confident, modern and unmistakably editorial. It is a smart, high-impact piece of web design that turns a name into a graphic statement.

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