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OVO Things

December 06, 2018

Mindsparkle Mag

OVO Things

OVO Things presents its wardrobe and home essentials with the same quiet, understated elegance that runs through the products themselves. The OVO Things site opens on soft, natural-light photography and a fine serif line — 'Things that stay' — before scrolling through neatly categorised shirts, classic tailoring and cashmere knitwear. A muted, tonal palette and airy grids let the beautifully shot garments and the makers' story of small-batch Lithuanian production shine. It is a lesson in how restraint can feel genuinely luxurious. A refined blend of editorial styling and gorgeous photography.

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