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Gigantic Candy

September 05, 2022

Mindsparkle Mag

Gigantic Candy

Gigantic Candy serves up a loud, deliciously fun homepage for its plant-based candy bars, which pack just seven grams of sugar. A soft pink field frames an enormous orange italic wordmark shouting ‘Gigantic!’, while a diagonal black starfield band cuts across the centre. Inside it, chocolate bars, chunky cocoa shards, almonds and hazelnuts tumble through space in richly lit product photography that makes the snacks look genuinely irresistible. Punchy supporting type — ‘Sorta sweet, fulla flavor’ — and a bold orange buy-now button complete the playful, appetite-forward mood. It is confident, high-energy typography and web design with real personality.

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