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Eri Miyagi
September 11, 2022
Mindsparkle Mag
Designed by Eri Miyagi, Cabi brings a bright, appetising charm to its e-commerce home for easy Japanese flavours. A soft cream backdrop and a rounded, tomato-red wordmark set a friendly tone, while a crisp product photograph shows the Cabi Trio — yuzu vinegar, dashi soy and sansho miso — lined up on a sunny kitchen counter. The bottles’ smiling character labels and the orange side-tab navigation add a playful, hand-made warmth. It is a cheerful, well-composed piece of branding where friendly packaging becomes the star of the shopping experience.
Credits: Eri Miyagi
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