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Andy Johnston
June 20, 2019
Mindsparkle Mag
Eido Studio presents a calm, confident portfolio wrapped in a single warm palette of soft cream and hot pink. Designed by Andy Johnston, the Edinburgh-based studio lists its work as a tidy editorial index — brand marks for artists, food producers and Scottish flavours bound for China — set against a bold circular "Bengal Beef" tiger emblem that shows off its knack for illustrative logo design. The tagline "clarity + beauty = impact" is echoed everywhere in the restrained typography and generous white space. It is a genuinely lovely case study in how a tight branding approach and one decisive accent colour can carry an entire identity. Visit Eido Studio to see more.
Credits: Andy Johnston
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