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Run For The Hills
June 17, 2022
Mindsparkle Mag
Run For The Hills channels art-deco glamour for Coal House, and the effect is quietly luxurious. A refined CH monogram badge crowns the page above the words "Introducing Coal House," set in an elegant high-contrast deco serif on deep charcoal. Sage-green line drawings — arcs, circles and geometric flourishes — unfurl across the lower left, echoing the golden-age architecture the brand evokes. The muted palette and precise detailing give the launch teaser a sense of occasion, right down to the "Coming Sept 2022" note. It is a stylish exercise in art direction and considered branding.
Credits: Run For The Hills
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