Mindsparkle*

Uprock

February 10, 2021

Mindsparkle Mag

Chicolle Store

Uprock gives skincare an unapologetically bold makeover with the Chicolle store. A neon-yellow frame snaps around the whole layout, while a heavy stencil-cut “Chicolle” logotype and purple spray-paint accents lend the brand a streetwear swagger rarely seen in beauty e-commerce. The hero pairs the “Blue Repair Collection — Your Environmental Shield” message with crisp product photography of white-and-blue serum bottles held in hand. Graffiti-style splatters on words like “Skincare” keep the energy high and the tone youthful. It is a confident piece of web design and branding that makes a routine feel like a statement.

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