Mindsparkle*

Matt Lee & Damn Good Brand

January 08, 2020

Mindsparkle Mag

Arts District Craft & Kitchen

Matt Lee & Damn Good Brand serve up a richly atmospheric site for Arts District Craft & Kitchen, a Las Vegas eatery housed within Able Baker Brewing. The design leans into a moody, near-black palette where warm tan slab-serif lettering spells out "Good Times with Great Friends" beside an appetising, dramatically lit photograph of a fried chicken sandwich. A vintage crest logo and rugged Western-inspired typography give the whole thing a hearty, hospitable character. Practical touches — address, hours, a grid of tempting dishes — keep the mouth-watering imagery grounded. It is confident, appetite-whetting web design with real personality.

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