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The Ultimate Elixir Identity cover image

Saana Hellsten

March 31, 2017

Mindsparkle Mag

The Ultimate Elixir Identity

The Ultimate Elixir by Live Ultimate is a synergistic, alkalizing blend of Nature/u2019s most complete, nutrient-rich superfoods and supergreens. It provides a full spectrum of perfect nutrition to help maintain and restore your body/u2019s optimal pH balance, vitality and wellness./u00a0Saana Hellsten/u00a0made packaging for this 100% raw, plant-based superfood powder. It needed to be strong, clean and fresh to express the high quality of its ingredients and the richness of the nutrients. It also had to be distinguishable enough to stand out from miscellaneous competitors. The eye-popping bright and crisp green color combined with the luxurious gold foil really communicates all that and reflects the energized and healthy feeling the powder gives to you. The Ultimate Elixir had to go together with the skincare line of the Live Ultimate, but also have it/u2019s own identity, so designer/u00a0decided to keep the same typeface and the certain simplicity that is common to the skincare packaging. The graphics are kept simplified and straightforward for easily digestible message. Photos:/u00a0Annikki Valomieli

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