How can you represent Madrid, one of Europes most diverse, dynamic and sun filled capitals? How can you represent to tourists a singular vision to a city that is a compilation of people, cultures, and points of view. For POINT OF REFERENCE STUDIO, the plurality of Madrid, required a singular symbol that frames its diversity.This proposal originated as a competition entry for the tourism identity of the Spanish capital. Although never selected, we still believe in the proposal and its symbolic quality to represent our beloved home city of Madrid.
Creator: POINT OF REFERENCE STUDIO