Entr/u00e9e/u2019s delivery service provides chef-crafted meals that taste as good as a plate from your favorite restaurant. In a highly competitive market, they needed a fresh brand strategy and identity to set them apart and capture a new audience. The new fresh brand identity was designed by Saint-Urbain (Creative Director ALEX OSTROFF with Creative team: MORGAN LIGHT & ALLISON GUTMAN ).

Bring the right stuff to the table. Entr/u00e9e brings joy, community, flavor, and culture to any home with a few simple meals. Our visual identity leans into the idea of setting the table, with placements built from unique borders, shapes and frames. Entr/u00e9e/u2019s new mission, to expand people/u2019s palettes and perspectives, comes to life through an editorial-inspired typography that educates, excites, and engages. Finally, a muted-yet-expressive color palette complements each dish, recipe, and moment without overpowering it.