Mindsparkle*

WHITE SPACE CO

July 12, 2017

Mindsparkle Mag

WSCO

White Space Co (WSCO) fills the screen with an exuberant, edge-to-edge grid of its work, and the result is pure creative energy. Bold 3D lettering, glossy character designs, dynamic sports imagery and playful packaging tumble together in a dense mosaic of colour, held loosely in order by a slim category menu spanning animation, branding, editorial and more. There is barely a margin in sight, and that maximalist density becomes the design's signature — a portfolio that shows rather than tells. The variety on display speaks to a studio comfortable moving between illustration, motion and graphic design. It is a lively, confident piece of web design bursting with personality.

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