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Gabriela Baka & Code by Owls Department

September 18, 2020

Mindsparkle Mag

Think Economia

Gabriela Baka and Code by Owls Department gave Think Economia — an online festival about the economy — a website as unruly and playful as its subject. A crisp white monospace label announces “The Limited Edition” over a gritty, distressed backdrop littered with economic detritus: euro and percent signs, copyright and CE marks, QR codes and repeating “ECONOMIA” stamps. The collision of clean, grid-locked typography and chaotic collage textures gives the whole thing a smart, brutalist energy. It captures the festival’s tagline — an economy event “without the economists (on stage)” — with knowing wit. A bold exercise in art direction.

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