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Fable
January 31, 2017
Mindsparkle Mag
Fable is a Singapore studio, and its portfolio opens with a striking piece of type craft: a Chinese character constructed on a visible grid, its strokes rendered in bold black with warm tan and vivid red-orange accents. The pale grey canvas and abundant white space give the logotype room to perform as the hero of the page. Sparse navigation and a witty Heinlein quote add personality without clutter, underlining a confident, considered approach. It is a refined study in typography and web design where a single mark does the heavy lifting. Explore more at fable.sg.
Credits: Fable
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