For its 2025 annual report, Austrian energy provider Energie Graz has left the traditional PDF behind. The report now lives as an interactive landing page that makes key information easy to explore, clearly structured and accessible at any time. It was designed and built by Graz-based Studio TipTop together with Studio Brighten.
For the first time, the sustainability statement is fully integrated into the annual report. Financial, corporate and sustainability information now sit together in one cohesive digital experience rather than in separate documents. The aim is a more modern and user-friendly approach to corporate reporting, one that makes complex content more engaging, transparent and accessible.
The visual concept is built around the idea of focus, captured in the report's title, "Clear in Focus. Sustainable in Action." Sharpness and blur guide the reader's attention, so headline figures such as 206,000 customers or 3,149 kilometres of networks snap into view while the background softens. Subtle animations, moving still lifes and portraits of the people behind the numbers keep the web design human as well as data-led.
Visitors choose how they want to experience the report from the very first screen. A standard mode delivers the full experience with animation, video and interactive elements, while a conscious mode reduces brightness and motion for accessibility and a smaller ecological footprint, saving up to 10% CO2. The custom WordPress theme behind it runs on Blade, GSAP and Alpine.js, with type set in Cambon, Avenir and DIN Next.
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Credits: Studio TipTop
Creative Direction & Concept: Studio TipTop
Screen Design & Development: Studio Brighten
Client: Energie Graz
Creative Direction & Concept: Saskia Schmidt
Screen Design & Development: Lukas Hartl
Screen Design & Development: Stefan Reinprecht
Photography & Video: Lukas Elsneg
Photography & Video: Andreas Schlesinger
3D Artist & Case Study: Ferdinand Pop
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