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Gabriella Rackoff
July 20, 2017
Mindsparkle Mag
Gabriella Rackoff gives agency Eighty-Eight a smart, characterful site that opens on a witty tally-mark logo and a warm serif manifesto about building brands for real people. Scroll on and full-width colour panels — teal, orange, hot pink — frame campaign case studies for pet food, temporary tattoos and a game that travelled the world. The mix of classic serif type and bold, saturated blocks feels both editorial and playful, and a tidy client logo wall lends quiet credibility. It is confident, human and easy to warm to. Polished web design with a real feel for branding and campaign work.
Credits: Gabriella Rackoff
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