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Apus Agency

December 21, 2016

Mindsparkle Mag

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Advocates Bureau Ivo Helory

Apus Agency gave this legal bureau a dramatic, cinematic identity online, trading the usual corporate polish for something far more atmospheric. A towering black-and-white mountain peak fills the screen while fine, widely tracked typography drifts across it, lending the practice an air of quiet authority. The restrained palette and generous negative space keep the focus on mood and message, with understated navigation guiding visitors to the bureau's practices and founders. It is a bold, elegant exercise in art direction and web design for a profession that rarely takes such risks.

Credits: Apus Agency

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