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Acmé Paris
April 28, 2019
Mindsparkle Mag
Blow Up Guild by/u00a0Acm/u00e9 Paris - is an editorial cross-channel project base on a sharp selection of fashion, art and design. All quarters a new palette of 4th colors materialize different univers and entries of the magazine.
The acronym formed by the name of the brand /u2013 BuG /u2013 appear relevant to project/u2019s goal: digital & disruptive. We designed strong block mark and monogram by playing with similarity of shapes of B and G. For the website we used the color block idea /u2013 already existing in seasonal four-colour /u2013 to structure and dynamise the browsing. On the fashion edit part the grid is more free and is adapted to pictures more than the opposite side.
Creator: Acmé Paris
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