Plus
Menu
RONIN Amsterdam & 51North
July 14, 2020
Mindsparkle Mag
RONIN Amsterdam & 51North created New Horizons, a bold campaign website for Vredestein. A single high-gloss 3D tyre with a sculpted alloy rim stands on a saturated red background, leaving blue light trails behind it. The Vredestein wordmark sits in the top-left corner, while the New Horizons title is set in a condensed typeface flanked by fine lines. Small interface details, like a live guest counter and discreet icons in the bottom corners, hint at an interactive experience. It is striking 3D design that turns a product into the hero of the campaign.
Credits: RONIN Amsterdam & 51North
Includes freebie bundle, unseen BTS insights and more.
