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With Algo being a cloud platform creating real-time, data-driven videos from tailored design templates, it was the perfect match for Bloomberg’s needs to o er a concise (and eye-catching) weekly nancial recap to a broader audience.
Powered by the motion design studio illo.tv, Algo creates tailored experiences for each project, blending data ow and the mighty power of automation with that quintessential human touch.
The Bloomberg Futures video campaign takes things even a step further tackling this impressive friendship between human creativity and machine precision, and giving data an actual voice. The introduction of customized voiceovers and quotes by a range of nancial experts (written & uploaded on the Algo dashboard) is a stand out feature that really speaks for a project built to resonate.
illo is a creative studio based in italy, shaping visual languages ✺ with leading international brands⚑ Our focus is all about fueling optimism through expressive motion design ✦ and colorful illustration