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AERAKI.DESIGN
January 03, 2025
Mindsparkle Mag
AERAKI.DESIGN created a festive Christmas campaign for Lemonis, blending the bakerys traditional flavours with modern branding.
Four Christmas-themed figures were inspired by bakery products: a luscious tart and a spinach pie transformed into Santa Claus, a donut became the Christmas reindeer, a muffin represented the Christmas tree, and a cookie along with another donut took the shape of a snowman.
These figures were featured in social media animations, packaging, and uniforms. The campaign, tied together with the hashtag #MeetTheChristmasFamily, emphasized family warmth and holiday spirit.
Credits: AERAKI.DESIGN
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