Horizon Branding

Horizon is a fictional yoga studio brand created by Budapest-based designer, Tunde Molnar. The branding aims to represent both the authentically traditional and refreshingly modern qualities of yoga culture. The name, The Inner Horizon – later shortened to Horizon, was initially thought up to symbolise the intrinsic mental and extrinsic physical growth the of human soul and body. She says, ‘I was inspired by the fragmented textured marble covers and lush vegetable environment of the ancient Indian monuments. That resulted the primary deep green, the secondary lowly saturated coloured tones and the archaically elegant typeface. I wanted to create a clean yet reminiscent visual appearance for this brand.’


Credits: Tunde Molnar

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