Bold and beautiful brand identity for Gut Agency in Miami and Buenos Aires, by Sagmeister & Walsh.
Gut is an agency based in Miami and Buenos Aires, co-founded by Anselmo Ramos and Gaston Bigio. They created an abstract spiral logo animation inspired by gut intestines.
CREATIVE DIRECTION: Jessica Walsh & Stefan Sagmeister
LEAD DESIGN: Gabriela Namie
3D & ANIMATION: Andrei Robu
ANIMATION: Yaya Xu
PHOTOGRAPHY: Sarah Hopp
PROP PRODUCTION: Arielle Casale