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Gala Water cover image

Artefato Design Studio

April 17, 2024

Mindsparkle Mag

Gala Water

Gala is committed to redesigning water consumption in restaurants, bars and hotels through a 360° solution based on three pillars: environmental impact; customer experience; and profitability and efficiency of establishments. Through a product-system that involves a water purification equipment imported from Italy, along with a filter developed in Brazil.

Since the beginning of the project, Artefato Design Studio's client emphasized the desire to recreate the atmosphere of sophistication reminiscent of old-money aesthetics, while incorporating key elements of the brand as innovation and technology. But before this deep dive into visual construction, there was a name that guided everything: Gala, attire for solemn acts. It was a rehearsal of how to dress users with our purpose and how to provide them with a unique invitation: drink Gala to simplify sustainable action in such an attractive way that it almost sounds like an unreal experience.

The red tells us a story about desire; not only the vibrant and sexy desire of the 70s, but also the one that brings us the warmth of people, the desire to go out, dine at a restaurant, meet friends, celebrate, and toast - this time with water. This is Gala, A Water to Remember.

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