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Koyuki Inagaki from Tokyo designed the branding for QM Weather, an IoT weather forecast device developed as a collaborative effort between QUANTUM Inc., KAMARQ Holdings and Artless Inc. QM Weather’s sleek design is based on simplicity, reflecting the minimal product’s simple yet practical function: to tell you if it’s a good or bad day outside. ‘Taking inspiration from the period of QM weather’s logo, the identity carries the red dot consistently across different media. The aim of the branding was to present IoT technology as part of daily life, by employing a down-to-earth, soft and subtle manner’.